JULEE VICTORIA
Design, Art Direction, Creative Coding

julee victoria is an multidisciplinary designer + coder + typographer exploring the intersection of design, technology, 
and identity. Her work spans digital, editorial, brand, and print design with past roles at Pentagram and The New York Times. 
She's drawn to design that tells stories, is tactile, challenges conventions, and makes space for emotionality. Portfolio refresh in progress. More projects coming soon!

Lately, she’s been experimenting with physical expressions of digital work, rollerskating through the city, bookbinding/zine making and staying connected to the community around her through mutual aid.

let’s chat 
hey.juleevictoria@gmail.com
SALITOSalito is a warm, nostalgic Cuban restaurant identity designed to bring people together long after sunset. I created a playful, sensory brand system that lives in bold type, historical/generational imagery, and tactile details — from menus and packaging to motion and events. This project explores how a digital identity becomes a tangible, communal experience that people can feel, share, and remember. It reflects my love for storytelling, atmosphere, and design that connects ideas to real spaces and moments.